THE
LEE MYLES MARKETING STRATEGY
Lee Myles sets
itself apart from the competition with its
innovative and trend setting concepts. At
the heart of its strategy is its "Grass
Roots Support". From field consultants
to area developers, from toll free help numbers
to seminars and classes presented by the top
sales and management trainers in the transmission
industry, your continued success is our number
one priority
We
begin by providing knowledgeable and resourceful
assistance in selecting the location of
your new center. This stage of the Lee Myles
business experience is ultimately one of
the most critical keys to success. Although
geographic markets may differ in scope,
each new location considered for a Lee Myles
center is carefully researched to meet stringent
guidelines. Demographics, population density,
automobile registrations, traffic flow,
and advertising requirements are essential
factors considered for successful market
development.
Whether
a new center will be constructed or an existing
structure will be converted to a Lee Myles
Transmission Center, the exteriors of each
location are adorned with highly visible
signage - offering instant name recognition
and credibility to consumers.
Networking,
ongoing business training and franchise
support, co-op advertising, the 1-800-LEEMYLES
Nationwide "Center Locator" number,
and our state of the art website at www.leemyles.com
where consumers can learn about our company
and locate our centers, and where franchisees
can receive additional training and exchange
information and ideas, are just a sampling
of the numerous innovative strategies and
programs available to you when you become
a Lee Myles franchisee. But first and foremost,
you will learn to build a business that
provides the highest quality service and
maximum value for on-going customer relationships.
This brand of in depth and innovative support
serves to stand us apart from our competitors
as we offer you the incomparable Lee Myles
experience.
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